We build brands.We run them, too.

We own and operate online stores. Our experience can help you build yours.Five stores. The experience to help you build yours.

An independent commerce company

Good ideas.
Built into businesses.

Naero operates brands across home, outdoor living and beauty. We combine AI-assisted development with Google Ads, and share that experience through practical workflows and personal support.Five independent stores. A practical process for building your own.

Meet the brands

The Naero portfolio

Five brands.
Five points of view.

Explore the stores we build and operate.

Furniture, lighting & objects

Oak & Hour

Our leading furniture and lighting store.

≈$200ktotal revenue in under two months
Under one weekfrom launch to the first sale
Owner-reported, November 14, 2026. Revenue, not profit; not independently audited. One store’s results, not a forecast for other stores.
The actual Oak & Hour furniture and lighting homepage
oakandhour.comVisit store

Inside Oak & Hour

The experience
behind the system.

Built with AI. Operated in practice.

A furniture and lighting store developed with AI-assisted tools and marketed through Google Ads.

The lesson behind the process.

Poor sourcing choices and unnecessary complexity were the hardest lessons. That experience now informs the structured store-building process being developed for Naero.

A NOTE FROM THE FOUNDER

What changed for me.

Better sourcing. Fewer complications.

I was interested in ecommerce from a young age. I watched well-known creators on YouTube and kept trying to build something of my own. But effort and enthusiasm did not translate into a sale. After repeated attempts, I still had not found an approach I could make work.

The turning point was a video about using Google Ads instead of Meta or TikTok. It gave me a different way to think about reaching customers, and Google Ads became part of how I built the business. That shift mattered, but it did not make every other decision easy.

Oak & Hour taught me that poor sourcing choices and unnecessary complexity can make a store much harder to run. Those are the lessons I want to carry into Naero: make deliberate product decisions, keep the process understandable, and help other beginners avoid getting lost in the details. The tools matter, but the decisions behind them matter just as much.

THE COMPANY & THE PROCESS

Built in our own stores.

Naero LLC operates five online stores across home, outdoor living, and beauty. We use AI-assisted development to build storefronts and Google Ads to market them.

How the store program works

  1. Choose a direction.

    Start with the niche, name, and visual identity of an original brand.

  2. Build your storefront.

    See your homepage, collections, product pages and shopping flow take shape before connecting the store.

  3. Approve, then connect.

    Approve your preview, then work through connecting your Shopify store with guided setup.

  4. Prepare the business.

    Work through catalog tasks, pricing, domain and email, and launch checks at the appropriate stage.

Your next chapter

From first idea.
To your own store.

Build your own store with a complete guided process for brand direction, storefront design, catalog preparation and launch setup. Add personal help applying the system and fixing agreed blockers.

Your own storefrontA custom motion website built around your brand, products and point of view.
A catalog that can growDesigned for large catalogs, with a structured way to handle hundreds or thousands of products in manageable batches.
Personal helpBuild with Naero adds a written starting plan, focused store reviews and help with agreed blockers.

Claude Code v1.0. Online purchases and downloads are not open yet; enquire about a plan. Get release updates ↗

INSIDE THE NAERO AI STORE SYSTEM

A process you can follow.

Claude Code v1.0 includes 12 skills: 10 foundation skills, furniture-image remake, and catalog optimization with SEO and product pages.

Store Foundation

Included in v1.0 · 10 foundation skills

  1. Project guidance and handoffs
  2. Niche and brand direction
  3. Storefront art direction
  4. Account setup and Shopify connection
  5. Product sourcing and imports
  6. Existing-image cleanup
  7. Pricing review
  8. Domain and customer email
  9. Payment and marketing connections
  10. Merchant Center launch review
Furniture Image Remake Included in v1.0
A furniture-specific workflow for remaking product photos.
SEO & Product Pages Included in v1.0
Catalog optimization with factual SEO and product-page content.

BEFORE YOU BEGIN

A few useful answers.

Do I need to know how to code?

The system is designed for beginners, so you do not need to write the code yourself. You will still set up accounts, give the AI the access it needs, review the work and make decisions about your business. The workflow guides those steps.

How does Build with Naero help?

You get a written starting plan, two focused written store reviews and 30 days of direct email for one store. The allowance is up to four total hours of personal work: up to two implementation hours, with the remaining two shared by planning, reviews and email. We agree a kickoff date and work on one active request at a time. No calls or meetings are included.

Is this a finished store or a theme?

No. It is a toolkit of instructions, references, and helpers for an AI-assisted build. Your brand, catalog, accounts, and website are developed through the process.

What kind of AI workspace will I need?

Claude Code with access to your project files, tools and previews. An ordinary browser chat is not automatically equivalent. Setup requirements will be published before online purchases open.

What costs are separate?

AI subscriptions or usage, Shopify, domains, email, generation credits, paid apps, and advertising are separate from the toolkit. Custom implementation has its own agreed scope, fixed quote and delivery window before purchase.

What decisions stay with me?

You choose the products, approve the work, and make the decisions behind your business. The skills give the AI a structured process and checkpoints; they do not replace your judgment.

FROM NAERO

Get Naero updates.

Toolkit releases, store-building notes and launch news. Unsubscribe any time.

Work with Naero AI

What are you
building next?

A new store, a fresh perspective, or a question about the toolkit. Tell us where you want to start.

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Choose how much help you want.

Planned one-time prices · USD

One complete guided process. Both offers include all 12 Claude Code v1.0 skills and free version updates; choose whether to add personal help applying them.

Claude Code v1.0. Online purchases and downloads are not open yet; enquire about a plan.

U.S. customers only. For stores you own and operate; client work requires separate written permission.

Store System

$249one time, planned

Build your own store step by step, from first brand decisions to a storefront and launch preparation.

  • All 12 Claude Code v1.0 skills
  • Brand, storefront, catalog and launch workflows
  • Getting-started guides, checkpoints and handoffs
  • Free toolkit version updates
  • Personal implementation is not included
Enquire about Store System

Build with Naero

$599one time, planned

Get personal help applying the system and fixing agreed blockers in your store.

  • The same 12 skills and free version updates
  • A written starting plan
  • Two focused written store reviews
  • 30 days of direct email
  • Up to four total hours of personal work, including up to two implementation hours

Planning, reviews and email share the remaining two hours of the four-hour total.

Enquire about Build with Naero

Release status. Claude Code v1.0 contains 12 skills: 10 foundation skills, furniture-image remake, and catalog optimization with SEO and product pages. Free version updates to the Claude Code toolkit are included. A Codex edition is planned later, with separate release and purchase terms.

Support scope. Build with Naero covers one store, starting on an agreed kickoff date, with one active request at a time. Its four-hour total includes up to two implementation hours; planning, the two reviews and email share the remaining two hours. Scope, availability and the expected response window are agreed before personal support is accepted. The terms and license, refund policy, and delivery and support policy apply. No calls or meetings are included.

AI usage, Shopify, domains, email, generation credits, paid apps and advertising are separate costs.

Full product details